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A new technology can suddenly do much of what you do for a living.

Take this situation apart. Each piece goes in one box: yours, or not yours. There is no third box, and almost nothing falls in one piece.

Yours
  • What you learn with it, and how you shift your work.Every wave has known two kinds of craftsmen: those who picked up the new tool and those who waited for it to blow over. The picking up is entirely yours, and it can start small: one afternoon, one task, one experiment.
  • The verdict that your craft is therefore worthless.From “this can now be done differently” to “I am worth nothing any more” is a jump the technology does not make; you do. Your craft was never just the action, it was the eye, the care and the responsibility around it, and there is no rollout for that.
Not yours
  • That it exists, and how quickly it improves.Its pace is set in laboratories and boardrooms where your worries are not on the agenda. Protesting against that pace is shouting at the tide; it has never delayed a single rollout.
The reasoning. The pace belongs to the times; the tool and the verdict belong to you. Pick up the first and do not pronounce the second.
Practise this situation

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